Dog with food bowl next to front cover of Nexus Magazine.

Junk Pet Food and The Damage Done

Neil Young was distraught about the death of musician friends addicted to heroin. He recorded his plaintive warning The Needle and the Damage Done.

I've seen the needle and the damage done 
A little part of it in everyone
But every junkie's like a settin' sun

In 2007 when Duncan Roads the editor of Nexus Magazine invited me to write an article about the pet food/vet alliance I willingly accepted. Taking my cue from Neil Young I entitled the article: ‘Junk pet food and the damage done’. Dog and cat junkies addicted to the commercial ‘foods’ warranted a strong statement, especially since pet owners the world over are tricked into becoming junk food pushers ensuring their pets’ addiction.

You can view the original article here: 

Following the publication of Multi-Billion-Dollar Pet Food Fraud: Hiding in Plain Sight, I asked Duncan if Nexus would publish a review. More than that Duncan offered to re-publish the original article with photos because he said the original ‘was such a winner and so concise on the subject’.

The republished article:

The article tells pet owners:

“Stop feeding junk pet food is the first and best bit of advice I can give you…


“…the cosy relationship between the pet food manufacturers and the veterinary profession injures pets, pet owners and the veterinary profession, too.”

Deep in the text you can find this statement:

“A range of previously hard-to-treat conditions disappeared as if by magic when dental care coupled with diet change became our top priority.”

Please consider, if hard-to-treat conditions disappeared then ALL OTHER conditions should receive that basic first line approach from every vet everywhere. For the magic to be fully realised, writers and vets must fully understand the meaning of ‘dental care’ and must also understand the raw meaty bones essentials.

Alas most writers on the subject of pet diets have NO CLUE about dental care and NO CLUE about raw meaty bones essentials. They make a lot of noise—they like the sound of their own voices—but they hold pet owners hostage and pets pay the price.   

Nexus magazine has helped resurrect some essential truths. However, getting the message to a dependent public remains a mighty task. I hope that you can lend a hand.

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